Mercury5 · the AI-run growth platform

Acquire the players, keep them, and pay the partners who send them.

Mercury Pulsar is one multi-tenant growth platform for social/sweepstakes, iGaming and crypto gaming operators — seven engines across five lifecycle stages, run by a tiny team with AI.

Build Acquire Retain Monetize Operate

Each stage's output becomes the next stage's input — a loop that compounds. Seven engines run across the five stages, with two human gates on spend and publish.

Layer 1 · the platform

Mercury5 — five stages, seven engines.

The operating flywheel: Build → Acquire → Retain → Monetize → Operate. One multi-tenant platform, one source of truth.

2

Acquire

Fill the funnel — owned media, SEO and AI-search demand, captured and routed to a brand.

Mercury Traffic

Capture an audience, route it to a brand, attribute every conversion.
  • Capture → route → attribute
  • Idempotent HMAC postbacks
  • Per-market geo-gating
BetaOpen →

Mercury Studio

AI content, video & GEO — manufactured at scale.
  • Programmatic SEO pages
  • GEO / AI-search content
  • Video & creative
Mock seam

Mercury Signal

AI-search visibility — are you cited in ChatGPT, Gemini, AI Overviews?
  • Share-of-voice tracking
  • Citation monitoring
  • GEO coverage gaps
Mock seam
↑ feeds Acquire · Layer 2 · owned media

Mercury Cosmos

Mercury's own review, discovery and editorial brands. They rank in Google and AI answers, route high-intent demand into operator brands, and grow the very signal the Acquire engines optimize — a compounding moat no single campaign can buy.

Owned review network

Bonus & casino reviews — editorial trust as an acquisition channel.

Sweeps Rewards

Legal sweepstakes discovery & comparison.

Gaming Insights

Gaming news & editorial — builds authority across the network.

5

Operate

Run it all with a tiny team — one AI agent over every engine, two human gates on spend & publish.

Mercury Pilot

The AI agent over every engine — so 1–2 people run the whole stack.
  • Cross-engine automation
  • Guardrailed actions
  • One ops cockpit
Beta

Autonomous growth loop

The self-growing loop that finds, launches and measures new growth — it captures high-intent category demand and routes it in, with a human approving every spend and publish.
Human gate · approves any spend Human gate · approves any publish
  • Finds & ranks new growth opportunities
  • Launches new growth as draft — never auto-live
  • Measures conversions and compounds what works
Layer 3 · brand products

The operator brands the platform powers.

Operator brands consume the Mercury5 engines — they never rebuild CRM, affiliate or content. They plug in and grow.

Arthur Fortune

Our proof brand — a pilot social-sweepstakes casino running the full stack end to end (demo): acquired by Traffic, retained by Engage, monetized through Channel.

One brand · the entire flywheel, in pilot.
View Arthur Fortune ↗
Roadmap · parity → outperformance

What's next — closing the category gap.

Audited against the leading agent-driven funnels in the category. The spine is built — capture, routing, HMAC attribution, the autonomous growth loop and the per-operator API. Five capabilities take Mercury from "can compete" to "outperforms."

Agent Network

The category's #1 engine is agent-driven. Verified offline & in-store agents, a sub-agent hierarchy, a commission ledger with payouts, and per-agent dashboards — owned by Mercury.
Roadmap · next
  • Agent profiles + document verification (KYC / AML)
  • Sub-agent tree + persisted commission ledger & payouts
  • Per-agent landing pages + offline agent-ID capture (QR)
  • Performance dashboards + fraud / risk flags

ROI & LTV reporting

Campaign + bonus-code attribution → CAC, cohort LTV and promo ROI. The proof an operator's spend pays back.
Roadmap

Download / install funnel

Download clicks, QR codes and deep links → post-install registration and first-value attribution.
Roadmap

Live data connectors

Flip the mock seams to real — SEO, Search Console, registrar and AI-visibility — with human-gated go-live.
Roadmap

Social Signal

Brand + competitor monitoring across social & community channels — mentions, sentiment and top creatives.
Roadmap

One platform. Five stages. Seven engines. A tiny team.

Mercury Pulsar runs the whole growth lifecycle — built for social/sweepstakes, iGaming and crypto gaming operators who want to move at machine scale.